Carlos Fuentes

The excelent crop of Latin American literature of the second half of the twentieth century can be summarized in a few names: the Colombian Gabriel Garcia Marquez, Mario Vargas Llosa, the Argentine Jorge Luis Borges and Julio Cortázar, the Cuban writer Alejo Carpentier, the Chilean Jose Donoso , the Mexican Octavio Paz and Carlos Fuentes … There are more writers worthy of inclusion in the roll of honor, of course, but could not miss any of the above. Carlos Fuentes, who died on May 15, 2012 at age 83 in Mexico City, his pulse was fashioned to put into it. Novelist, essayist, playwright, screenwriter, professor at the finest American and European universities, Fuentes knew his work reflect the spirit of Mexico, forged in the mixing and network complexities that entails. But not just that, at all times, Fuentes was a champion of freedom, both in terms of imagination and creative talent that permeates his works, including in relation to social engagement.

The literary career of Carlos Fuentes started about sixty years ago, in 1954 with the publication of his first book, On masked, which already reflected his attention to national identity. Reflects a concern that would find later, to varying degrees and in different genres, adding titles to your bibliography highlights: La región más transparente (1959), Terra Nostra (1975), Cristóbal Nonato (1987), Gringo viejo (1985)  and, of course, La muerte de Artemio Cruz (1962), undoubtedly one of his most celebrated books and read.

Son of diplomats, diplomat himself, sources did not give up a political profile, associatedin their day to left currents. In all circumstances led to correction. And always made generous use of their knowledge, they also lavished on the public stage displaying a gift for oratory and expressive grace able to dazzle any audience.

Sources literary work, its social, its international, also his sympathy, made him a globally recognized figure and, of course, worthy of countless awards. To his credit include theNational Book Award in Mexico (1984), the Cervantes Prize (1987), the Prince ofAsturias Prize for Literature (1994) and the y el Rómulo Gallegos (1977) among many others. In only Nobel in Literature, for which candidate sounded like repeatedly escaped their grasp. But its merits, as you know many readers, spread across the world who mourn his death.

Diana Cerviño
Paula Zapata
Celia García
Antonio Crespo

Interview to Antonio Gonzalez Losa

Antonio is a chemist with a long professional career that nowadays works and lives in Kuwait. He is a quality manager, environment and prevention, although in this interview, he will tell us his experience developing the same work, but, in a country totally different from Kuwait, Mexico.


Antonio with a native.

1.Why did you decided to move to Mexico?

Due to a job expectations generated by the crisis. An opportunity arose and I took it.

2.How long did you stay there?

Two and a half years

3.What work did you develop there?¿Did you go by yourself or with a job vacancies?

I worked as quality manager, environment and prevention in the delegation of Obrascon Huarte Laín, S. A. (OHL), a constuction company. I had a previous contract with the company.

4.How was the beginning of the adaptation?

It was not too difficult, because the language and customs come mostly from Spain, so the period of adaptation was fast.

5.What were the main differences between your country and Mexico?

The most striking difference is the social situation in Mexico, there is an obvious big gap between the rich and poor, however a middle class is beginning to develop. There is also much more crime than spain. The language and customs are not very different however.

6.How do you see the security in Mexico? And the labor situation?

It is a very uncertain country, although it depends on the region, city and neighborhood where you live. In Mexico City, poor and rich neighborhoods are mixed, so that sales of upscale residential area and you find abject poverty. There is a high level of corruption and this creates, of course, insecurity.
Labor relations are very different from Spain. In Mexico there are hardly any better working benefits because people are dependent on companies. Working conditions are nothing like those in Spain. On the contrary, being a developing country with great wealth, raising many job opportunities and business. In the years of my stay in Mexico, official statistics gave between 5 and 6% unemployment.

7.What did you learn during your experience in that región?

There is another way of life that makes you question your thoughts, your habits, your social concepts and values scale.

Professionally, the experience caused no change any at the level of learning and technical concepts.

8.Apart from family and friends, what else do you miss about your home country?

The way of life in Mexico is very similar to the spanish and, thankfully, you can find everything (although somethings very expensive), so do not miss too much. Just highlight the Spanish custom of “tapas”.

9.How could you sum up the time that you lived there?

A good experience to reconsider the criteria of personal value scale. Moreover, the lifestyle is very similar to the spanish and this makes you do not feel in a strange country.

10.If you were offered to work again in Mexico, would you accept it? Why?

Although I would prefer to work in another country other than spain, I would not mind going back to Mexico because, as I have indicated, it is a welcoming country toward the Spanish. They speak the same language and the vast majority of the customs come from Spain. However, you must be very careful where you move in Mexico and with whom you choose to interact with.


Celia García

The musician Wally Stormont, “one decision can change your life” By Diana Cerviño

Wally Stormont is a Californian tuba player and  a Wally Stormont, the first from the right with a tubamusician who came to our country 34 years ago after a curious history of a job offer. Finally he came to Spain to fulfill his dream:  Work playing music. This offer came from the “Orquesta Filarmónica de Las Palmas de Gran Canaria” (Philharmonic Orchestra of Las Palmas de G.C) after this, he moved to Madrid where he is nowadays living.
He has an interesting trajectory since he started to study music when he was 10 years old in California until he decided to cross the ocean to come to Spain and work as a musician facing an unknown language and a different culture.
Here it is the interview I did to Wally Stormont where we can find out all the questions we did to ourselves reading just the first lines of this introduction.

Diana Cerviño: First of all, thank you Wally for taking your time answering this interview for me.

Wally Stormont: You’re welcome Diana. It is a pleasure.

Diana Cerviño: We are going to begin with some simple questions to know something about you. Where are you from exactly in California?
Wally Stormont: I’m from Bakersfield, is more or less between Fresno and Los Angeles to the north and south respectively.
Diana Cerviño: What did you study?

Wally Stormont:  I began studying the baritone horn (a small tuba) when I was 10 years old in the public elementary school. On graduating from high school I decided to study music seriously at Cal State Northridge University which had a good music program. My goal was to play in a classical symphony orchestra but since the goal was a very difficult one, I also completed the music education degree to possibly teach in the public school system

Diana Cerviño:  When you exactly started to be entirely interested in the music world and when all started? Tell us a little bit about your interests


Wally Stormont: I always wanted to play in a band, orchestra, or any other group. In the public school system at ten you could start playing in the school band if you like it and if you are interested on this, so  when I was a child of that age  I knew that I wanted to try , The music caught my attention. That’s how it began.

   Diana Cerviño: ¿Do you play more instruments or just the tuba? ¿Why did you decided to play the tuba?

Wally Stormont: At ten the biggest instrument draws a kid’s attention, so I chose the tuba but years later I also studied trombone.


Diana Cerviño: What kind of music do you play?

Wally Stormont: I love music so I play mostly all kinds, but more frequently classical music.

Diana Cerviño: Did you leave everything in California (friends, family…) because of the music or you came to Spain with someone?

Wally Stormont: I knew that I was going to find many difficulties, first of all as I said before the language…at that time I could say no word in Spanish, but as my desire of working in what I love was much bigger than the difficulties I took my decision and I arrived to Spain alone except for the tuba and a very full suitcase.
Diana Cerviño: What were the main reasons for coming to Spain? Why you were interested in our country?

Wally Stormont: As I tell you before I have been all my life since I was a child interested in the music so… I will try to summarize my history in a few sentences to answer your questions:

 In 1978 I was finishing my music studies at California State University, Northridge, when I received a phone call from a friend offering me the tuba position in “la Orquesta Filarmonica de Las Palmas de G.C” (Philharmonic Orchestra of Las Palmas de G.C)  I still had a couple weeks left to complete the semester so I answered “no”. As soon as I hung up the phone I felt that I’d made a mistake not accepting since the oldest tuba player in all the American orchestras was only 45. Surprisingly and fortunately my friend called me again a month later informing me that the position was still available, but I had to make an immediate decision… I answered “yes” and I was informed that I would have to be in Las Palmas in only 3 days. I didn’t even know where the Canary Islands were. In many ways I was not well prepared to live abroad, but I loved making music and I knew that my desire to work playing would push me through the difficulties.

Diana Cerviño: Did you study languages in EEUU or did you learn Spanish when you arrived to the country?

Wally Stormont:  Like many ignorant americans I thought I’d never need to speak another language, but life has many surprises, so answering to your question, no, I didn’t know any other language than English before coming to Spain.
Therefore, after arriving in Las Palmas came the first serious problem…learning Spanish, so after buying a few books on conjugating verbs I was in a situation of learning on the job, but since classical music often uses Italian musical terms the first thing was learning numbers to know where the directors where rehearsing. After the first three months, things became a little easier and the language problem improved when I met the girl who would become my wife a year later. 

Diana Cerviño: What do you do exactly in Spain? Tell us a little bit about your band.

Wally Stormont: Now I play in the “Orquesta Sinfonica de Madrid” (Symphony Orchestra of Madrid) , I’m a titular musician in the Royal Theatre in Madrid and we play all they ask of us, opera, ballet and symphonic music.

Diana Cerviño: Why did you move from Las Palmas to Madrid?

Wally Stormont: In 1986 I heard that there was a open position in Madrid, in the Symphony Orchestra of Madrid playing tuba and Cimbasso, (an instrument used in opera much like a trombone). I always preferred the capital, in my own opinion an island becomes a bit small after a few years, so I sent an application and I won the position over 18 other applicants.
Diana Cerviño: Do you travel to countries in your proffesion as a musician?

Wally Stormont: Yes, We have a tour of 15 days in Holand, Belguim, and Germany in June.
Diana Cerviño: please, tell us something about your concerts ( some anecdote, the one more exciting or special…)

Wally Stormont: As in all Jobs, sometimes there is routine and boredom, but also memorable moments. Some are a performance of Parsifal directed by a dying conducter (Garcia Navarro), or a very special concert by the three tenors.

Diana Cerviño: Now, Confess us how was the phase of adaptation to an unknown place.

Wally Stormont: The first few months are the most difficult with a new culture and language. At the beginning the homesickness was sometimes severe, but I was sure I was where I was meant to be. Actually these months pass very quickly.


Diana Cerviño: Do you see a very different way of life outside of USA?

Wally Stormont: Yes, There are always both positive and negative aspects of each country and culture.
Diana Cerviño: Is the current Spanish economic situation a problem in your professional life?

 Wally Stormont: So far we have no problems, people still come to our concerts, we didn’t see a big difference and we are still with a job…. Thank God.

Diana Cerviño: How you see your life if you had never accepted that job offers to come to Spain:

Wally Stormont:  That’s a very difficult question….I am sorry but I can’t even imagine how could be my life.

Diana Cerviño: To end, Do you mind to summarize a business day of your everyday life in Spain?

Wally Stormont: Of course, first of all I get up at 7 am, after I feed my dog, eat breakfast and I take the train at 8. Then, I arrive at 9 am at the theater and I practice until the rehearsal at 11 am – 2 pm; later I eat my lunch and I take a quick nap, then, I start the rehearsal from 5 pm to 8 pm or the opera from 8 pm to 11:30 pm. Finally, I arrive at home at 12:00 pm or 1:00 am and the next day get up and do it again.

As you can see, I dedicate a lot of time to my job, so I should love it, maybe you can understand why I crossed such a large distance “just for the music”.

Diana Cerviño: Yes, I do.
So, the interview came to its end,  thank you very much Wally for such a good and interesting interview, I hope you will continue building such a pleasing and attractive trajectory in your life doing what you like because a lot of people cannot enjoy their jobs as you do.

Wally Stormont: Your welcome Diana.

For further information about Wally Stormont  here it is a musicians page where you can find his profile:

P.S: at the picture, Wally Stormont is the first from the right with a tuba.


Luis Cantero is a graduate Madrid Business Administration, has been working since 2003 and is currently Manager of Financial Services at Accenture, whose business segment is the Consultancy. Mainly worked for a regular customer in your company, BBVA, after nearly seven years in that company.


1) When did you start traveling to the U.S.?

Being the headquarter of my company, Accentur in Chicago, I travel from time to time to attend conferences and training courses, which is a great opportunity to expand knowledge and increase my professional experience and time to improve economic relations between our countries, even on a small scale.

2) Did you have direct contact with the country before those journeys?

I had already spent many summers in the U.S. in my student days, and also I have family in Tampa Bay (Florida),and keep a friend in North Carolina with the trade I made a couple of summers. It was from these trips that I began to realize the importance of knowing different countries, cultures and ways of thinking, as the world and we live in is increasingly complex and need time for reflection.

3) Which were the reasons for your company to market in the U.S.?

The company was founded in the U.S. in 2001 after separating from Arthur Ardensen to be the object of business, consulting, different from the Audit. So, being the company of U.S. origin, professional contacts in the American country have been frequent.

4) How was that experience of work?

From the beginning it was very good, because whenever I travel to the U.S. not only share experiences with Americans, but also agree there with Japanese, Indian, Argentinean and German, and of course, given the importance of international relations today, is a great opportunity, both professionally and personally.

5) What are the differences found in American society and its way of working?

They are much more oriented to the objectives that are marked, with very strict schedules, and the length of meetings. Something here is not very common. We are more flexible schedules and our performance is not always what it should. In addition, there have a strong culture of teamwork, arriving at solutions by comparing and finding the best approach.

6) Since the crisis have decreased travel or professional relationship with that country?

Yes, it has been noted that the budget has been reduced, it has to take into account that each visit to the U.S. of an employee involves airline tickets, transportation, room and board, and in the total cost is usually clearly see the changes.

 7) How do you think has the current economic situation affected the relationship between Spain and the U.S.?

This is a very large and complex, but overall the situation in Spain has made it a less attractive country for investment and to recover the path of economic growth. Take time to change this perception.

8) Do you think the vision of Spain in United States is closer to reality?

I doubt that many Americans would not know to place Spain on a map and basically the image people have of us is the party and bulls, not social and ideological influence as France and economic and industrial power like Germany.


9) Do you know the representative of Spain in America? What the U.S. ambassador to Spain? How would you define your work?

I do not know either, but I imagine that their work is to serve as a bridge between both countries for economic and cultural exchanges. Must be a tricky task, especially in these times we are experiencing. I think it is at these times when most needed work how are you, that help us to approach one country to another to help and benefit each other


10) How do you think will be the relationship between the two countries with the recent change of the Spanish government?

I do not know because the current takes little time for perspective. I only hope is to improve because in the past, our president was to relate the best with the respective U.S. and Britain to celebrate great deals. Recently, however, pay attention to trivial issues but they are easier to gossip, and do not contribute in any way to improve things. We must focus on the common problem, and seek a solution that fits all, but that the discrepancies need to forget what divides us. We must be together to the problems that affect us all equally.

Paula Zapata










Interview with the Chief Executive Officer of HP Spain and Portugal.

Las Rozas 7 de mayo de 2012

[By Antonio Crespo]

I decided to do my interview to the actual Managing Director and CEO of Spanish and Portuguese Hewlett Packard (HP) subsidiaries. He is a great expert of the american technology market, and actually, works moving along Spain and the U.S, in particolare, Palo Alto, (California) where HP has it´s Head Quarter. I strongly believe that the technology market in the U.S in a very important topic because it´s growth over the last few years. It has a strong impact on the American economy and I found very interesting how this type of business works. I also believe that in our actual world, technology is and will be an increasable fact, that´s way I felt curiosity about this market on the near future.

 A.C: What is now your job?

     CEO: I currently work in Hewlett Packard (HP) as CEO of the Spanish and Portuguese subsidiaries.

 A.C: What were your other functions in the past on this company?

 CEO: I began working in HP twenty-four years ago in the department of tax advice. Then I worked as Controller and finally as administrative and financial director before moving to HP’s services business where I spent ten years before being appointed CEO of the company.

 A.C: What is your overall assessment of the technology market in the U.S.?

 CEO: The market for U.S. information technology is the most important in the world, not only for its size in absolute terms (over 4.5 billion dollars), but also in relative terms because the corporations and the U.S. economy is which invests the highest percentage of Gross Domestic Product (GDP) in information Technology, almost 6% compared with rates like Japan or the United Kingdom 3.5% (4%) or only 1.5% in our country. It is also important to note that far from being reduced this differential has increased in recent years and is perhaps one of the reasons that explain the higher rates of productivity and competitiveness of the U.S. economy. Finally, it is important to note that the United States is the country of origin and place of location of the matrices of most large technology companies in the world.

 A.C: Where does this market run to?

 CEO: In the technology sector is always committed to make predictions about market direction. Many of the trends were difficult to predict today consolidated five years ago. In the short to medium term the market for information technology is characterized by the following parameters: Explosion increasing volumes of information to be managed and interpreted and available at any time and from anywhere (Big Data). Commoditization of technology infrastructures and processing services from the network (Cloud). Mobility (Mobility). Growing concern for the safety and availability (Security and Availability).

 A.C: What are the leading companies in the U.S. technology market?

 CEO: Depending on the sectors. As companies covering all segments of the most important are HP and IBM. Software companies like Microsoft or Oracle. Apple consumption in computing. In services around the network companies like Google, Facebook are the outstanding leaders.

 A.C: What do you think about Facebook’s entry in the stock market?

 CEO: It is a natural movement. Companies need capital to continue growing and to get the usual formula is to go to the capital markets of the capital by placing the company to third party investors interested. Nevertheless, given the volatility of financial markets right now, this IPO is a movement with some level of risk if it is true that the situation of U.S. financial markets is far more stable today than those of the old continent.

A.C: What growth strategy follows today is HP?

 CEO: HP focuses in different ranges of products and services in three main market segments: Consumer and individuals, small and medium enterprises and large corporations. Each of them is problematic and has different technology needs, we try to respond from our various ranges of products and services, along the lines of market development have been reported previously: Information management, cloud services, security and mobility. Additionally there is a strong focus on emerging market economies and behaviors that have exponentially increasing technology investment (China, Brazil, etc…).

 A.C: Is HP a pioneer in today’s technological market area? Does this affect the U.S. economy?

 CEO: HP is the largest technology company turnover in the world market (over 125 bllion dollars) and employs over 300,000 people worldwide. This puts HP at number 10 on Fortune’s ranking of the largest U.S. companies. HP is a leading global market of PC, printers, servers and services standard. Technologies such as inkjet printers are HP’s patents and its laboratories come every year hundreds of patents and inventions. Its products and services are used daily by millions of people, businesses and governments in the world, so it is a company with a clear influence on the U.S. economy and global economy.


 A.C: What goals have HP in Spain?

 CEO: Establish itself as the technology leader in the Spanish market. Be the technology partner of reference for our customers from technology to support their business, achieving the highest levels of satisfaction among our customers and becoming the preferred company to work for our employees as we continue increasing employment and attracting talent.


 A.C: What is the future of HP in Spain?

 CEO: As stated in the preceding paragraph, the goal of HP in Spain is, first, establish itself as the leader in the market for information technology and the other to remain within the HP group a subsidiary investment destination. Currently over 40% of the 9000 employees who constitute the workforce in Spain no longer work for the Spanish market but for international markets and the company has in Spain’s largest I+D+I lab in the area of imaging and printing the company has outside the United States. To achieve this it is essential that every day we get to bring value to our customers getting the technology contributes to the success of their business, and secondly to demonstrate HP Corporation that their investments in Spain have the best return.


Mexico, in his best moment for investing



During the XIX Congress of the Mexican Foreign Trade,  which took place yesterday, the National Action Party candidate, and the only woman on the presidential elections, Josefina Vazquez Mota, proclaimed the country moves into one of the best times to invest becouse of their economic Stability. She used the event to launch a message that appealed to the agreements, saying the country needs reconciliation.

Were’re looking for freedom, for a Mexico without corruption, without impunity, and of course, a Mexico of peace, trust; any proposal from my competitors will be considered  because it is time for the Mexico of reconciliation, of unity, of trust”

In the forum, Vazquez said that, i case of winning the election next 1 July, she will improve the relations with United States and also with Canada.

Former Secretary of State said that her government will be in favor of structural reforms toraise productivity of national firms and to invest more to improve channels of communication. The National Party Action candidate reiterated his stance of forming the militarized national police to fight organized crime, reduce the number of seats in the upper House, as well as being in favor of the re-election of mayors. After that, Vazquez focused his speech on the economy.

Is time to open competition in strategic sectors of Mexico, is essential to complement Pemex public investment to private investment and time to make Pemex a modern enterprise, competitive, of world class.”

Vazquez also remarked that in her presidency, she would focus on five goals and not in twenty objectives, which would be impossible to reach and when she was asked about his stance against the unions, Vazquez Mota said she is in favor of freedom of organization of workers and always will be on the side of their organizations. She also stated that as she won’t agree with organized crime, nor will to “corrupt chiefdoms” that must come to an end and only be in the history book


Antonio Crespo

Diana Cerviño

Celia García

Paula Zapata

Obama is in favour of gay marriage


U.S.President Barack Obama has been in favor of legalizing gay marriage, but admitting that is a personal assessment and has supported the U.S. states are to decide.

Obama has recognized that it is an “evolution” of his thinking on the issue after talking with several members of his administrtion who are gay, with his wife and daughter. The preseident had been pressured in recent days by the Democratic Party and vice president, Joe Biden, to be shown for these civil unions.

Obama has said that is a personal position, but he hopes more americans willl join in this movement when gays and lesbians to marry, saying that his own daugters were comfortable with this fact, having friends with same-sex parents.

“Iterestingly, the issue has something generational”, he assured. “ When I go to college campuses, students talk about republicans who think that i have terrible policies on enconomics, foreign policy, but when it comes to equality between the sexes, are in favor of gender equality”, he stated.

Obama emphasized that his wife Michelle Christian religion to point out that we must treat others as you want to be treated to one. So far, Obama had been in favor of civil unions between homosexuals the same rights as married heterosexual couples, but without recognizing it as a “marriage”.



Obama said in 2004 as a Senate candidate who was Christian and that tradition and religious beliefs made him think that marriage was something “sacred between man and woman”. During the presidential election campaign of 2008, maintained its own oposition to the designation of marriage, although he advocated civil unios. In an interview in October 2011, Obama recognized that see homosexual partners and friends with you partner and their children was having impact on his thinking on the issue.

The president faces reelection in November, so this decisión could have a strong effect on his campaig. On Tuesday, the population of North Carolina coted against allowing gay marriages.

The favourite candidate of the republican party for election to th White House, Mitt Romney, opposes to gay marriage. When in 2004 Massachusetts became the first state to approve it, Romney, who was governor of that región, tried to stop it through justice.

Diana Cerviño

Paula Zapata

Antonio Crespo

Celia García